Man, was I nervous yesterday at A&S Motorcycles for the Mind Over Machine – The Psychology of Riding Motorcycles‘ book launch event.
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70 to 80 people came in and it was a blast having them.
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Jill Akkaya was incredible announcing the speakers. Barry J Rowland started it out with a flashback and takeaways as a student of the Superbike-Coach Corp.. Then it was Mark Stewart’s turn, funny and emotional. After that, I had my part and we went into signing copies. That took quite some time as people were lining up out the door.
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If you’d read one chapter… you’d understand too!
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Jill announced the raffle and some won great prices while the rest was enjoying the food that A&S had provided, so a special thanks goes out to Jeff and Randy!
Thanks to Dean Lonskey Photography and the rest of the SBC team: Marion, Jill, Mark, Nick and Chris. You guys mean the world to me!
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📍 A&S Motorcycles – Roseville, CA
📅 April 4, 2026
⏰ 12:00 PM
Join us for a rider gathering and book launch celebrating Mind Over Machine: Psychology of Riding Motorcycles by performance riding coach Can Akkaya.
This event is for all riders who know that motorcycling is more than just twisting the throttle — it’s about awareness, decision-making, and the mental side of riding.
Come hang out with fellow riders, meet the author, and enjoy an afternoon at A&S Motorcycles.
Ride in. Lunch with us. Meet the author. Win prizes.
Whether you ride the street, the track, or both, this is a chance to connect with the riding community and talk about what really makes riders improve.
Bring your bike. Bring your friends.
We look forward to seeing you there.
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I’ve got some thrilling news that’s going to rev up your mental game on and off the track! Many of you have been asking for digital ways to carry the “Mind Over Machine” philosophy with you. The wait is almost over: Both the Mind Over Machine eBook and Audiobook are officially available for pre-order NOW on Google Play!
Imagine taking the insights, strategies, and psychological breakthroughs from the book—the very tools that transform your riding—and having them in your pocket or your ears, ready to integrate into your daily life.
The Power of the Hybrid Approach
I wrote Mind Over Machine because I saw a critical gap in rider training: the mental game. We spend countless hours on technique, fitness, and bike setup, but often neglect the most powerful tool we possess—our mind.
Now, we’re making these transformative lessons available in the formats that fit your lifestyle:
The Audiobook: My personal coaching in your ear. I’ve not narrated this myself to ensure that the message comes across without my German/Turkish/English dialect. Perfect for your commute, your workout, or your pre-ride mental prep.
The eBook: High-speed access to the full text. Perfect for quick reference, highlighting key strategies, and diving deep into the mental patterns whenever you have a spare moment.
Why Pre-Order Now?
The road to mastery is about preparation. By pre-ordering on Google Play today, you ensure you have the tools the second they drop.
Be the First to Start: Your eBook and Audiobook will automatically appear in your library on launch day. No waiting, no delays.
Seamless Integration: Google Play Books allows you to switch between reading and listening effortlessly across all your devices.
Lock in the Launch: Secure your copy and join the front row of riders ready to make a mental breakthrough this season.
Audiobook of Mind Over Machine by Can Akkaya
Secure Your Pre-Order Advantage
Don’t leave your mental game to chance. Choose your format—or get both—and start your journey toward unshakeable confidence and peak performance.
The road to true mastery isn’t just about what you do with your hands and feet; it’s about what you do with your head. Let’s make every ride, every challenge, an opportunity for growth.
Stay sharp, stay focused, and I’ll see you on the track!
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I finally received the Amazon proof copies for the paper- and hardback versions. We’re unboxing and they’re looking amazing. Mind Over Machine will roll out on 3/15/, and the hardback comes on 4/1/2026
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Superbike-Coach Corp is proud to announce the official release of ‘Mind Over Machine’ by renowned Headcoach Can Akkaya!
For many years, as a pro racer and headcoach leading Superbike-Coach riding programs including popular Cornering classes, Can Akkaya observed a fundamental truth: the greatest challenges riders face aren’t always physical. He’s witnessed countless enthusiasts plateau, struggle with fear, or develop bad habits, not due to a lack of effort, but due to an unseen psychological barrier.
This observation led to a significant realization: while hands-on coaching is invaluable, the depth of the mental game required a more comprehensive platform. “Mind Over Machine” is the culmination of this insight, designed to offer lasting value for all rider categories, levels, and ages.
Your Guide to Mastering the Psychological Game
In “Mind Over Machine,”Can Akkaya delves into the core of rider mastery, offering professional-level training that addresses the single most critical component of performance and safety: your brain. This book is an essential resource for anyone looking to truly elevate their skills.
Here’s a glimpse of what you will explore:
Understanding Your Mindset: Learn how to identify and overcome common mental roadblocks like Self-Imposed Pressure and the trap of wish-thinking. The book guides you towards cultivating Inner Peace and achieving Mind Coolness under real-world riding conditions.
Balancing Instinct and Intellect: Discover the distinct characteristics of the Over-Thinker and Gung-Ho rider. Through the concept of Race Intelligence and the Necessary Synthesis, you’ll learn to blend calculated thought with decisive action, developing a powerful form of controlled aggression.
Tools for Focus and Commitment: Explore practical strategies like the Contract of Commitment to confront and accept risk, and master the Process Block – a technique designed to eliminate distracting “what if” scenarios and maintain laser-sharp focus on essential patterns.
Building Authentic Skill: The book clarifies the dangers of the Illusion of Speed and the Learning Delay caused by chasing superficial goals. It provides guidance on avoiding misleading advice from forum experts and instead focuses on building genuine Defined Competence that accelerates your learning curve safely.
A Lifetime of Insight, Now in Your Hands
“Mind Over Machine” distills Can Akkaya’s entire career – his street wisdom, his grit as a pro racer, and his decades of dedicated headcoach experience – into a powerful, accessible lecture.
It’s crafted for every rider seeking genuine unshakeable competence and a deeper understanding of themselves and their machine.
This book is an invitation to transform your riding from the inside out. Embrace the insights within “Mind Over Machine” and begin your journey toward a more confident, precise, and exhilarating ride.
ISBN (Paperback): 979-8-9942445-0-0 (Available on 3/15/2026)
ISBN (Hardback): 979-8-9942445-2-4 (Available on 4/1/2026)
ISBN (ebook): 979-8-9942445-1-7 (ON PRE-SALE NOW)
Discover the mental breakthrough every motorcyclist needs—but few riding schools teach.
You’ve logged thousands of miles. You’ve practiced specific skills. You’ve trained, visualized, and studied. Yet something still holds you back. That “something” isn’t your bike or bad luck—it’s your brain.
Written by Can Akkaya, a former FIM-licensed professional racer and head coach of Superbike-Coach Corp, Mind Over Machine is the first motorcycle book that goes beyond mechanics to tackle the psychological barriers sabotaging your riding. This isn’t another techniques manual—it’s a raw, honest exploration of fear, ego, confidence, and the mental patterns that separate good riders from great ones.
On pre-sale now
Inside, you’ll discover how to:
Stop lying to yourself—the single fastest way to prevent crashes
Break through fear without being reckless
Build unshakeable confidence rooted in competence, not bravado
Master the mental frameworks used by championship racers
And more
Whether you’re a casual street rider, weekend track warrior, or series racer, the mental game is universal. No sugar-coating. No excuses. The advice that makes you uncomfortable is usually the advice you need most. Mind Over Machine provides four decades of professional experience distilled into actionable wisdom.
Your next breakthrough isn’t about more horsepower—it’s about mastering your mind.
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70 to 80 people came in and it was a blast having them.
